Background
I am one of the founders and owners of MINVINO – the world’s first water designed to match different categories of wine. Currently, there are four different types of Minvino water created to complement everything from an elegant Riesling to a robust Châteauneuf-du-Pape. The water is bottled in classic wine bottles.
MINVINO was developed in collaboration with some of Sweden’s most renowned sommeliers and sensory analysts between 2016 and 2018, as we realized that water could enhance the experience of a good glass of wine and that one type of water does not suit all categories of wine. Since wine and water are two of my passions, I also hold a Swedish sommelier diploma from the Restaurant Academy and WSET Level 3.
During my sommelier studies, I found it strange that they never talked about water as its own beverage or that water has flavor. I think it's odd because a sommelier today should have knowledge of all types of beverages and how to pair them with food and drinks. Therefore, I decided to attend the Fine Waters Academy, and at the beginning of 2019, I became Sweden's first certified water sommelier. In 2019 and 2021, I was a member of the jury for the Fine Waters Taste & Design awards.
My goal is to build a global business around MINVINO and educate sommeliers and wine lovers that water is much more than just a thirst quencher. I simply want water to be a part of the gastronomic equation.